Buzzy Magnificence Manufacturers From Cosmoprof Bologna – WWD

The dream of an indelible unicorn tattoo grew to become a actuality at Cosmoprof Bologna’s latest session this spring, due to Prinker. The commerce present displayed a bunch of modern manufacturers, additionally together with Réduit Increase, Beesline and Oquist. Right here, a have a look at these.


Non permanent tattoos aren’t only for children anymore. That’s due to Prinker, a compact, mild system enabling the creation of sturdy but easy-to-wash-off tattoos in coloration or black-and-white, at residence or in retailer.

On the Prinker app, it’s potential to decide on a tattoo from amongst greater than 12,000 designs. Individuals could create their very own drawings on the app, too, which then are made into tattoos.

Prinker claims to be the world’s first and solely cosmetics inks and primer to be wholly compliant with the Meals and Drug Administration’s Voluntary Cosmetics Registration Program, in addition to the European Union’s Cosmetics Merchandise Notification Portal.

The primary iteration, Prinker S, was launched in January 2020 by the South Korean firm. Value-wise, that began at $269. Then two years later got here Prinker M, a smaller, lighter model, which has a price ticket starting at $199. That gizmo measures 103 by 55 by 75.5 mm and weighs simply 169 grams.

Prinker S

Prinker S

Courtesy of Prinker

Réduit Increase

Réduit, a Swiss precision magnificence model, launched Increase in February. It’s billed to be the primary bespoke skincare system that — as its title suggests — boosts the effectiveness of individuals’s magnificence merchandise based on their skins’ particular wants.

Réduit, which was launched by Paul Peros and makes use of Pulsed Electromagnetic Area Know-how working within the ultra-low frequency in addition to LED mild remedy, calls Increase “common good skincare expertise.”

Réduit Increase works with an app. There, customers enter data on their pores and skin sort, gender, age and surrounding setting. Additionally they scan their cream, serum or essence’s bar code.

In response to Réduit Increase’s algorithm, a personalised ritual is then created, and based mostly on the lively elements discovered within the chosen skincare merchandise, a selected “waveform” is recognized by the expertise to push elements into pores and skin on the vital depth.

Réduit claims this permits pores and skin to obtain the actives it wants and for four-times extra absorption than when utilized by hand. That’s mentioned to result in five-times higher general leads to 30 seconds.

Within the U.S., Réduit Increase retails for $199.


The Lebanese firm Beesline was based in 1993 by Mohamad Arayssi and Maha Arayssi Rifai with the purpose of providing an all-natural different to chemical cosmetics. Its waterless options, starting from drugs to tablets, contains the Deodorizing Roll-on Coconut WoW Pill Endlessly, a compact product coming in a refillable packaging.

“We’re engaged on taking away as much as 80 p.c of water from formulation, turning merchandise into solids or stick codecs,” mentioned advertising and marketing director Hassan Rifai.

Based mostly on apitherapy, product formulations embrace ethically sourced byproducts of bees, comparable to honey, beeswax and propolis, usually mixed with botanical extracts. Beesline’s dedication extends to safeguarding beekeepers and supporting the moral care and growth of bees and beekeeping practices.

With costs starting from $4 to $42, the broad assortment contains every thing from lip balms to face and physique merchandise, hair care and solar care. Obtainable in 22 markets, the model has a robust presence within the Center East, whereas within the U.S. Beesline retails simply at Anthropology at the moment. In Europe, the model is especially obtainable on-line, and it just lately debuted in China.

Beesline Athlete’s Cooling Balm Stick

Beesline Athlete’s Cooling Balm Stick

Courtesy of Beesline

Oquist Cosmetics

Swedish skincare model Oquist might simply double as residence design label. Its concentrated, waterless and multifunctional formulations are available in terracotta sculptures that give new that means to reusable packaging.

Launched in September 2021, the model presents 4 merchandise, every claiming a minimum of 5 totally different capabilities concentrating on all ages and pores and skin sort. These embrace five-in-one cleaning oil for face and arms, butter for the entire physique and a balm with amber extract, which debuted this yr. Costs vary from 45 euros to 56 euros. The six-in-one serum, billed as anti-aging answer to cut back the looks of wrinkles, retails at 99 euros.

Olga Ringquist, who cofounded the model together with her father, underscored the challenges in adopting a waterless strategy, which primarily considerations pricing and putting the appropriate stability amongst elements.

“After all, it’s dearer to not have 70 p.c to 95 p.c of a free part in your product,” she mentioned, referring to water.

Ringquist opts as a substitute to make use of the likes of soothing oils and butters.

Oquist is out there in a collection of indie shops throughout Europe and on-line marketplaces in Germany and Italy, along with working its personal e-commerce.

“Proper now, we promote largely in Europe additionally as a result of it’s very handy for shipments, whereas the U.Okay. is a bit [trickier], as an example. However the U.S. and Asia are additionally attention-grabbing for us,” mentioned Ringquist.

Oquist Cosmetics

Oquist Cosmetics

Courtesy of Oquist Cosmetics

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